Cultivate Connections, Cultivate Flavours

Our philosophy

AN INVITATION TO EXPLORE AND EXPERIMENT

Open, connected spaces, work and meeting spaces, a “matherioteque” and a podium for events: all around, Arrital kitchens. Our new Showcase is a tribute to the concept of “connection”,

symbolically represented by the suspended vegetable garden on the ground floor and the scenic “Rosso Vico” staircase, which connects the three floors for a total of 16 metres.

The project

AMDL CIRCLE

This project, entrusted to Michele De Lucchi’s AMDL CIRCLE studio, with furnishings curated by architect Franco Driusso, has expertly preserved and reinterpreted the cultural heritage of the building, creating a harmonious dialogue between past and present. Spread over three floors, the Showcase fully embodies the “Cultivate Connections, Cultivate Flavours” philosophy, becoming a multifunctional ecosystem that goes far beyond simple retail.

The visual strength of “Rosso Vico” and relaxing green accents on a natural and warm palette. The Showcase aims at inspiring your senses, in order to create an evocative “colour design experience”, in line with the theme chosen by Milano Design District, of which Arrital is a partner.

The location

THE BUILDING BY VICO MAGISTRETTI

Located in Corso Europa 22 in a historic building from the 1950s designed by the renowned architect Vico Magistretti, the new Arrital Showcase redefines the concept of exhibition space. This location is strategically located in the modernist area of ​​Piazza San Babila, an area linked to fashion and to the excellence of Made in Italy.